It's no secret that the marketing landscape has changed drastically in recent years.

Traditional methods like print ads and TV commercials are becoming less and less effective, while new digital channels like social media and online video are becoming increasingly important. What this shows us is that access to tech in everyday life is the key to the future. And among these tech-driven trends are exciting new marketing channels like podcasts.

Podcasts are a great way to reach a wide audience with your marketing message, and they're only getting more popular.

Here are some stats you might find insightful:

→ In fact, according to recent data by Statista, more than half of all US consumers (62%) have listened to a podcast in the last 16 years, while nearly 80% of the population knows what a podcast is.

→ And per Demand Sage, there are more than 2.4 million podcasts and 66 million episodes currently available around the globe as of 2022, which means that there's a podcast for just about every niche and interest.

That being said, if you're looking to get started with podcasts or want to find some new ones to listen to, check out this list of the 30 best marketing podcasts you should be listening to today!

From well-established shows that cover the entire industry like The Digital Marketing Podcast to more specific offerings, such as The Science of Social Media, which features social media marketing experts – there’s something here for everyone interested in the world of marketing. So, whether you're a B2B marketer or a small business owner, you're sure to find something valuable.

Start listening today and see how podcasts can help you take your marketing to the next level.

The 30 Best Marketing Podcasts for You

When it comes to podcasts for marketers, there are a few key things to look for:

1. The podcast should be relevant to your niche or industry.

It's no use listening to a marketing podcast about dogs if you own a cat shelter. Remember, customer engagement helps drive interest, which makes relevancy an essential element in a podcast. Grow your subject matter expertise through the channels that fit your niche.

2. The podcast should be well-produced and edited.

This means no long pauses or awkward silences, and a clear, consistent sound quality. While content and subject matter is highly critical, a podcast won’t be of any value if it can’t deliver the message with clarity and cohesion.

3. The hosts should be knowledgeable and engaging.

You want hosts who are passionate about marketing and know how to keep listeners engaged. At the end of the day, it’s humans speaking to humans. If you listen to robots, you might end up talking to your audiences like one, too.

4. The podcast should offer valuable content that you can use in your own marketing efforts.

Look for episodes that cover topics like social media marketing, SEO, email marketing, and so on. For example, here’s a how-to guide with great actionable content on improving your bottom line via customer experience (CX) – reworking this article as a podcast can truly provide value to listeners.

30 Best Marketing Podcasts You Shouldn't Skip Listening

There's no shortage of marketing podcasts out there, but with the above factors in mind, you're sure to pick up something insightful from these podcasts to help you market your business more effectively. So, without further ado, here are 30 of the best marketing podcasts you should be tuning in to:

1. The Digital Marketing Podcast by Target Internet

A weekly podcast centered on – yes, you guessed it! – digital marketing, Daniel Rowles, Target’s very own CEO, and Ciaran Rogers, a digital marketer, serve as the show’s hosts.

Using a casual approach to discussions, The Digital Marketing Podcast has been dishing out insights in the latest updates on marketing strategies, alongside picking their brains on digital technologies and business excellence.

And for over 12 years and 300 episodes, Target Internet’s digital marketing podcast continues to come up with unique topics every week, condensed in around half an hour. Small business owners and solopreneurs – regardless of industry – will likely enjoy discovering some of the experiences shared by the hosts and their guests.

Here are three recommended episodes available on a variety of streaming platforms like Spotify, Apple Podcasts, and Google Play, just to name a few:

  • “300th Episode – The Digital Marketing Podcast”
  • “Influencer Marketing & The Hottest Social Platforms”
  • “Inbound 2022 and Digital Marketing Trends for 2023”

2. Everyone Hates Marketers

A weekly marketing podcast founded by Louis Grenier, Everyone Hates Marketers has had more than a million downloads in no more than four years, providing insights that go against the grain common marketing thought.

Ultimately, the podcast calls on its listeners to make an impact by learning how to stand out.

For marketers interested in a variety of tips for online marketing tactics, this podcast does offer interesting and newish ways to do their marketing in no more than an hour of listening.

Here are three episodes, out of 264 total on Apple Podcasts, that we can recommend:

  • “[BEST OF] How to Create a Go-to-Market Strategy (5 Steps)”
  • “[BEST OF] How to Offend People & Create Great F*cking Content”
  • “[BEST OF] Buyer Personas Need to Die of a Violent Death”

3.  Marketing School with Neil Patel & Eric Siu

A staple in nearly every other list of the best marketing podcasts, Marketing School with Neil Patel and Eric Siu offers daily digital marketing audio bites for fellow online marketers.

With more than 2000 episodes and over 50 million downloads, you get the latest news and insights on the prevalent digital marketing strategies like SEO, social media, and content marketing, among many more.

And given the many other podcasts in this list, what makes this one any better is the bite-sized actionable takeaways – which are all grounded on data analytics, marketing strategies, and business growth – fit for marketers, sales teams, and small business owners. All it takes to learn is five to ten minutes of your downtime!

Here are three of their many episodes, which are available through a variety of platforms like Spotify, Google, and Apple Podcasts, that we recommend:

  • “7 Modern Marketing Tools That Will Make Your Life Easier #2223”
  • “Why SEO is Great During a Recession #2173”
  • “How to 10x Your Social Media Presence #2157”

4. The Marketing Book Podcast

The Marketing Book Podcast, hosted by Douglass Burdett, provides marketers with literary excellence through interviews with the sales and marketing book authors.

So, while it isn’t your typical marketing podcast that offers helpful tips and tricks for fellow marketing professionals, this podcast provides the perspective of marketers who have published their experiences and expertise, discoveries, and introspections.

With more than 400 episodes of about an hour each, here are three episodes we recommend that you listen to if this podcast is your cup of tea:

  • “393 Selling Your Expertise by Robert Chen”
  • “375 What Customers Hate by Nicholas Webb”
  • “351 The Ultimate Marketing Engine by John Jantsch”

5. Truelogic DX Podcast

One of the younger and fresher podcasts in this list, Truelogic DX is a podcast dedicated to digital marketing as a business. Primarily hosted by the organization’s Managing Partner, Bernard San Juan III, the podcast also features guests who happen to be professionals, subject matter experts, and enterprise executives in the digital marketing industry.

In nearly 30 episodes of not more than an hour each, the podcast provides listeners with an in-depth look at the trends of the digital marketing industry. This can include the latest tools for analytics, news and insights, or basically, anything digital and tech – which makes it perfect for industry veterans and beginners in the field.

As masters of their craft, whether it’s SEO, social media marketing, content marketing, or business growth, there is real-world value for marketers looking to keep up with the digital age.

Available on Spotify, here are three episodes you might want to check out:

  • “Ep. 17: SEO 101 – Part I and Part II”
  • “Ep. 15: Content Marketing 101”
  • “Ep. 27: The State of Philippine Digital Marketing Economy 2022”

6. The Copyblogger Podcast

The Copyblogger Podcast, hosted by Tim Stoddart and Ethan Brooks, offers a weekly podcast that guests subject matter experts who weigh in on popular digital marketing strategies. From content marketing to email marketing and more, this is the podcast for marketers interested in the craft of writing marketing content that works.

With nearly 200 episodes of around an hour or so each, you can gain invaluable copywriting tactics and techniques, storytelling strategies, and crafting blog content that generates results.

Here are three of our favorite episodes, available on Apple Podcasts, as well as on their website:

  • “F*ck College: Here’s How To (Really) Learn To Write”
  • “How To (Actually) Grow Your Newsletter: The Growth Assassin Behind Codie Sanchez and Milk Road”
  • “The Truth About the ‘Creator Economy: A Copyblogger Experiment’”

7.  Marketing Growth Podcast

Hosted by Shane Barker, the Marketing Growth Podcast empowers sales and marketing professionals, entrepreneurs, and business owners to discover growth marketing strategies. With guests who are well-renowned in their respective industries as thought leaders, this is the podcast for you if you’re looking to scale businesses like a pro.

With nearly 200 episodes of not more than 30 minutes each, the Marketing Growth features Barker interviewing his guests – marketers and business owners – and providing his listeners with personal insights, gems of real-world experiences, on what it takes to start, own, run, and grow an enterprise.

And as a marketer, why should you listen to this podcast? Well, Barker and the show’s esteemed subject matter experts share the tricks of the trade. From SEO and inbound marketing to influencer marketing, social media, and more.

Here are three of our favorite episodes, which are available for stream on Google and Apple Podcasts, as well as Spotify, Stitcher, and their website:

  • “Discussing Data-Driven Influencer Marketing With Vivien Garnes”
  • “B2B Prospecting 101 With Sopro’s Ryan Welmans”
  • “How The Magic Bullet Mentality Kills Your Marketing: A Discussion With Wayne Mullins”

8. Business Wars

A head-to-head matchup for brands in a podcast, Business Wars is hosted by David Brown and provides listeners with a deeper look at the most competitive rivalries in the various industries. The battle between lifestyle brands like Nike vs Adidas, or social media platforms like Facebook vs Snapchat, to cite a few examples, are the focal point of every episode.

As marketers or business owners, this level of brand rivalry – of such global impact – should be something that drives your interests.

With 460 episodes of around 30 to 40 minutes, here are three of our must-listen-to episodes from Business Wars:

  • “Gucci vs Louis Vuitton | All in the Family”
  • “Blackberry vs iPhone | A Requiem in Slow Motion”
  • “TikTok vs Instagram | Hitmaker”

9.  Social Media Examiner Podcast

The Social Media Examiner Podcast, hosted by founder Michael Stelzner, is another weekly marketing podcast that maximizes interviews with industry experts by providing listeners with the latest strategies that work.

With more than 500 episodes since it started in 2012, social media marketers who are looking to keep sharpening the saw can benefit from this podcast. Given that every episode is around 40 to 45 minutes long, there is enough airtime for the Examiner’s guests to distill their knowledge on growing business with social media marketing.

Here are three episodes that you should give a listen to if you’re a social media specialist:

  • “Creating Viral Content for Instagram and TikTok”
  • “Why Your YouTube Videos Are Failing”
  • “LinkedIn Content Creation Success Tips”

10. The SaaS Revolution Show

Here’s a podcast dedicated to SaaS enterprises: The SaaS Revolution Show, hosted by Alex Theuma.

For those marketing in the software engineering industry, this is the podcast that gives you the inner workings in the brilliant minds of the SaaS world’s foremost CEO’s, business founding fathers, and thought leaders.

The podcast primarily aims to share the wisdom of SaaS industry experts, which can help you reach your own business objectives and achieve success in your niche as a marketer.

With 324 episodes of around 20 minutes to about an hour, here are three episodes you might find interesting, including one where you get to hear Xoxoday’s journey to $10 million ARR:

11. Online Marketing Made Easy Podcast with Amy Porterfield

Frequently part of every other best-of-the-best list since its inception in 2013, Amy Porterfield’s Online Marketing Made Easy – which has over 500 episodes that provide actionable tips, like step-by-step processes – can help you effectively grow your online business.

If you’re into binge-watching YouTube videos regularly, listening to this podcast is going to fit right in your wheelhouse. Some episodes last for a few minutes, while some can last for nearly an hour, but it’s the coverage of learning opportunities that proves most valuable.

Whether it’s content creation, social media marketing, or anything related to building your digital entrepreneurial endeavors, there truly is a way to make marketing seem like execution is no tall feat. From quick soundbites to full-length strategic discussions, there’s surely something new you’ll discover.

Here are three recommended episodes, which you can stream on various platforms:

  • “Wisdom Wednesday: Every Entrepreneur Needs To Know (& Do) This For Success”
  • “#492: 4 Steps To Create A Lucrative & Fun Side-Hustle While At Your 9-5”
  • “Consumer Habits That Will Affect Your Business & Why Brand Loyalty Is Changing with Phillip Stutts”

12. Search Engine Journal Show

Hosted by Loren Baker and currently at 314 episodes via Apple Podcasts, Search Engine Journal Show is Search Engine Journal’s podcast offering.

If you’re an SEO analyst, then it’s a must that you’re familiar with SEJ, while as a digital marketer, this is an essential listen for you to take your knowledge and skills to the next level. Gain insightful bits and pieces of wisdom from the authorities on SEO, PPC, social media marketing, content marketing, and the like as they share their experiences in hour-long sessions.

Here are three of the best episodes that you can check out:

  • “SEO In 2022: 10 Important SEO Trends You Need To Know with Miranda Miller - EP 257”
  • “How to Pick the Most SEO Friendly CMS For Your Website With Mordy Oberstein”
  • “Google Analytics 4 - Everything You Need To Know with Charles Farina - EP278”

13. The GaryVee Audio Experience

Gary Vaynerchuk, also affectionately known as “GaryVee,” shares his sage-like experiences, insightful tips, and personalized tactics on social media marketing, online strategy building, entrepreneurship, content production, and more through this podcast: The GaryVee Audio Experience.

With 2000 episodes, this is the podcast for you if you’re a business owner, content creator, or digital marketer interested in GaryVee’s mastery of his craft.

Here are three episodes we handpicked for you to try tuning in to:

  • “The Most Important Thing to Focus on When Making Content”
  • “How To Build High-Performance Teams - Virtual Consultation”
  • “How to Keep a Good Work Ethic Without Burning Out | Coffee and Commerce Ep. 29”

14.  The Growth Show

The Growth Show, hosted by VP for Marketing, Meghan Keaney Anderson, offers 209 episodes from the HubSpot Podcast Network. As the title suggests, the podcast is all about the narratives that drove a business, concept, idea, or movement to blossom and make a mark.

The topics in these different episodes can be diverse, radical, and principled – and as marketers, it’s necessary to face the various challenges in the workplace. The Growth Show sheds light on how a business or organization can successfully get over these hurdles, which is why this podcast is well worth a listen.

Here are three of our favorite episodes:

  • “The Turnaround: Nintendo”
  • “How Brandless Is Democratizing Access to Quality”
  • “The Future of How We Buy is Sound”

15.  The Art of Online Business

Hosted by Rick Mulready, The Art of Online Business is available on popular streaming platforms with more than 600 episodes.

For marketers, enterprise owners, and budding entrepreneurs, this podcast offers coaching, practical tips, and actionable strategies that impact the profitability of a business. If you relate to Mulready – the ads expert and a father – then try giving this podcast a listen.

Here are three of the episodes we recommend:

  • “Don't Make THIS Same Business Mistake I Did”
  • “How to Add Recurring Revenue Without Ad Spend”
  • “Coaching Session: What's the "Cost" of Achieving Your Business Goals?”

16.  HBR IdeaCast by Harvard Business Review

Another 30-minute podcast for you to catch every week, HBR IdeaCast has released more than 800 episodes that feature pioneering thought leaders in business and management.

While this isn’t a podcast that is centered on marketing practices, for marketing professionals, this is the podcast for you if you enjoy reading articles from the Harvard Business Review.  

Hosted by Alison Beard and Curt Nickish, here are three episodes to give listen to:

  • “Red Flags You Won’t See on a CEO’s Resume”
  • “Best of IdeaCast: What Sets Successful People Apart”
  • “Find Joy in Any Job: Why Am I Unhappy at Work?”

17.  Freakonomics Radio

As a popular book now turned into a podcast, Freakonomics Radio works for marketers as it dives deep into pushing the boundaries of common thought. It’s basically a gold mine of new tidbits of information that can help you, as a marketing professional, think outside the box and drive more creativity into your campaigns.

Hosted by Stephen Dubner, you can enjoy hearing authority figures, marketing experts, intellectuals, and provocateurs share their wisdom through an engaging and entertaining podcast with over 650 episodes.

Here are three of our top picks from the more recent releases:

  • “When You Pray to God Online, Who Else Is Listening?”
  • “Why Did You Marry That Person?”
  • “I’ve Been Working My Ass Off for You to Make that Profit?”

18.  Akimbo: A Podcast from Seth Godin

As an author of globally acclaimed marketing books, Seth Godin has brought his expertise to Akimbo, a podcast on culture and how we can change it for the better.

At the center of this podcast is the mentality that emphasizes strength and fortitude. And for marketers, this podcast can be a breath of fresh air from the technicalities, processes, and data points that is necessary for the effective execution of marketing strategies.

With 243 episodes of around half an hour each, here are three of our favorite ones:

  • “What’s the Office for?”
  • “Telemedicine”
  • “What you pay for”

19.  How I Built This with Guy Raz

Once again, here’s another podcast that features mightily successful business owners who took their brands to spectacular heights of success. However, it must be known how these iconic brands weren’t built overnight.

In How I Built This, Guy Raz talks to the pioneers of innovation in entrepreneurship as they narrate their humble beginnings, failures, struggles, and victorious ascension. For sales and marketing professionals, this is an opportunity to learn from those who have been tried and won.

Enjoy all 456 episodes on the various streaming platforms and listen to three of our favorite releases:

  • “HIBT Lab! Google: Sundar Pichai”
  • “Twitch: Emmett Shear”
  • “Roblox: David Baszucki”

20.  Content Inc with Joe Pulizzi

What Content Inc offers as a podcast is that key inspirational idea that each episode brings to the listener in easy-to-digest sound bites. Hosted by Joe Pulizzi, this podcast is targeted at audiences who want to learn how to market small businesses and startups through the effective use of different content creation strategies.

In less than 10 minutes, Pulizzi homes in on content marketing as the driver of excellent marketing practices and how it can help your business reach its goals. After all, content is an essential part of any marketing campaign.

Out of a grand 359 episodes available on Apple Podcasts, here are three episodes we think you should try listening to:

  • “Don't Make this Mistake with Your Content Brand”
  • “Your Content Brand Is Critical. Here's Why.”
  • “10 Content Strategies for Content Entrepreneurs”

21.  Savvy Social Podcast

Savvy Social Podcast, hosted by Andréa Jones, showcases over 200 episodes dedicated to social media specialists, and business owners. and entrepreneurs looking to do their own social media marketing.

As social media platforms prove to be changing consumer behaviors, it’s more than apparent that social media is here to stay for good. Jones helps you discover new angles in your social media marketing strategy and how you can elevate your practice.

Try listening to any of these three episodes we find quite interesting, helpful, and engaging as a marketing podcast:

  • “Instagram Engagement is Going Down (Here's What To Do About It)”
  • “Authenticity vs. Transparency on Social Media”
  • “How to Create a Social Media Posting Plan in 2022”

22.  Duct Tape Marketing

For sales professionals, marketers, small business owners, and managers looking to come across interesting takes on marketing small businesses and startup brands, Duct Tape Marketing by John Jantsch is a podcast that is worth a listen.

Interviewing industry leaders, brilliant marketing thinkers, authority figures, and book authors, Jantsch gives you an insider look at the stories and secrets of successful businesses. Enjoy 848 episodes of around 20-30 minutes per.

That being said, here are three episodes that every small business owner doing their own marketing should check out:

  • “How Typeform Stands Out In A Crowded Market”
  • “Why Marketers Should Start Integrating AI Into Their Work”
  • “How To Create A Culture Of Learning And Growth”

23.  The Smart Passive Income Online Business and Blogging Podcast

The Smart Passive Income, sometimes referred to as SPI, is a podcast hosted by Pat Flynn. It is dedicated to sharing his journey – detailing what goes on behind his online business, his blogging tactics, and various marketing strategies.

At its core, the goal of the podcast is to provide listeners with the hows to generating streams of passive income. What this ultimately means for you, as a marketer, is that you get to live your life to the fullest while doing something that you enjoy.

From podcasting to content marketing, email marketing, SEO, outsourcing, and so much more–SPI might be the marketing podcast that you’ve been looking for.

Listen to these three episodes below, out of 626 total currently available on Apple Podcasts:

  • “How to Get More Free Time and Enjoy Your Work More with Jenny Blake”
  • “My Personal Money Story”
  • “Secrets to Starting a Business and Earning Passive Income with Hiten Shah”

24.  The Authority Hacker Podcast

Hosted by digital marketing experts, Gael Breton and Mark Webster, The Authority Hacker Podcast has 314 episodes so far, providing online marketers with invaluable tips and tricks on building and growing a website.

From creating blogs and improving the authoritativeness of a website, to operating online businesses and achieving success in the digital arena, this is the podcast for you if you want to learn more about becoming a technical digital marketing master.

Discover the best tools to drive more traffic to your site and start automating redundant tasks, so you can focus on what’s more important – growing your business.

Here are three of our favorite episodes:

  • “17 Vital FREE Chrome Addons For Online Marketers”
  • “8 Link Building Mistakes People STILL Make In 2022”
  • “From 0 to 6 figure authority site with Paul Liberatore”

25.  The Science of Social Media by Buffer

A podcast by Buffer, The Science of Social Media offers listeners a new way to consume their content. Hosted by the brand’s team of social media marketers, this is another podcast that features the latest trends, strategies, and insights on social media as a digital marketing platform.

With 174 episodes of around 10-20 minutes each, this podcast won’t take too much of your time, allowing you to listen at your own leisure.

So, if social media marketing is your forte, and you’re familiar with the quality of Buffer’s blogs, The Science of Social Media should be part of your playlist.

Here are three episodes we recommend that you check out:

  • “No Budget, No Problem: Shifting Social Media Strategy in the Face of COVID-19”
  • “Brand Secrets for Standing Out in a Crowded World”
  • “How to discover what works: Our guide to social media experiments”

26.  The Blogging Millionaire

As the podcast title implies, The Blogging Millionaire is a podcast that serves to help you grow your business’ website traffic and monetize your blogs. From using WordPress to doing SEO and more, this podcast provides you with the knowledge that you need to start building your online presence and blog like a legitimate pro.

If blogging is your focus as a marketer, give this podcast a shot and see if you learn anything new.

With nearly 250 episodes available on popular streaming platforms, here are three of our recommended picks:

  • “How to Write a Blog Bio that Makes You More Money”
  • “How to Double the Number of Posts You Publish” – Parts 1 to 4
  • “Internal Linking SEO Growth Hacks” Parts 1 to 3

27.  Marketing Over Coffee Marketing Podcast

Of the many different weekly marketing podcasts out there, what makes this podcast unique is that Marketing Over Coffee by John Wall and Christopher Penn provides listeners with an easygoing discussion on traditional and digital marketing techniques and strategies as the two sips on their mugs.

Well, while it isn’t any different from podcast hosts drinking their coffee in a home studio or office, Marketing Over Coffee is often enjoyed by listeners who want to learn more about the latest news and trends relevant to the marketing industry.

With around a hundred episodes available on Apple Podcasts, here are three we recommend:

  • “Dinner with Charmander”
  • “LaMDA’s Not Thinking of You”
  • “Adding Music to Marketing with Sam Parvin”

28.  Marketing Smarts from MarketingProfs

A 30-minute weekly podcast, Marketing Smarts from MarketingProfs offers a wide range of perspectives when it comes to marketing today – all thanks to the real-life marketers who provide their insights and share their experiences.

As a professional marketer, discover the newest strategies that you can use in your agency organization, freelance gigs, or solopreneurship. From B2B marketing tactics to choosing the right social media platform, there is always something new to learn in the digital marketing sphere.

So, if you’re searching for a podcast that delivers relatable marketing advice, one that applies to you and what you do, then here are three episodes – out of around 50 in total – that you can start streaming right now:

  • “Build B2B Marketing Trust With Evidence-Based Content: Melanie Deziel on Marketing Smarts”
  • “The Power of a Collaborative Content Strategy: Andy Crestodina on Marketing Smarts”
  • “How to Know Whether TikTok Is Right for You or Your Business: Wave Wyld on Marketing Smarts”

29.  Copy Weekly

Hosted by Brad Smith, Copy Weekly promises a “BS-free” podcast that focuses on content marketing as served by the industry’s leading copywriters, copy specialists, and content marketers.

By featuring fellow professional content marketers who have had the experience to help businesses succeed, this podcast highlights the importance of great content and how it can work effectively as part of any marketing campaign.

Showcasing a condensed 21 episodes, you can enjoy about an hour’s worth of shop talk as copywriter. Here are three of our favorite episodes:

  • “Brittany Berger Perfected Content Scaling at Mention. Now, She’s Teaching It”
  • “How Garrett Mehrguth Turned His Entire Company into a Content Marketing Machine”
  • “How Tracey Wallace Went from Journalist to Content Lead to Founder”

30.  B2B Weekly

This list of awesome marketing podcasts wouldn’t be complete without one that is specifically targeting B2B businesses. So, welcome B2B Weeklya podcast with 27 episodes that focuses on business-to-business enterprises.

Whether it’s B2B lead generation, social media marketing, branding, or whatever, so long as it is B2B-related, you can expect to learn interesting and effective tactics based on real-life cases. That being said, B2B marketers can get the most helpful strategies for their niche from this weekly Q&A-type podcast.

Hosted by Marti Sanchez and Nemanja Zivkovic, here are three of our top picks:

  • “The importance of empathy in b2b Marketing and Sales”
  • “B2B marketing tactics & strategies”
  • “State of the B2B Industry”

Wrapping Up: What Value Does Listening to Podcasts Offer?

Though the content of podcasts may vary, one thing is for sure: almost all marketing podcasts offer listeners some great insights and advice.

The hosts of these podcasts are usually experienced professionals who have a lot to share with their audience in terms of tips, tactics, strategies, and more. For this reason alone, it’s definitely worth your time – and money – to check out at least a few marketing podcasts. Who knows? You might just learn something new that can take your business or career to the next level.

And it's no secret that marketing strategies continue to evolve as advancements in technology allow consumers to access tools like podcasts. In fact, podcasts have seen a recent surge in popularity as a viable marketing tool, thanks to the many benefits they offer businesses and marketers.

For one, podcasts are a great way to build relationships with potential and current customers. By providing valuable content that's relevant to their interests, businesses can connect with their audience in a more personal way than traditional marketing methods allow. Additionally, podcasts can help businesses reach new customers who might not be reached through other channels.

Additionally, podcasts are perfect for busy professionals who want to learn new tactics and strategies but may not have the time to read long blog posts or attend in-person seminars. Listening to podcasts allows marketers and business owners to learn on their own schedule, which is a huge plus.

Overall, it's evident that podcasts offer many benefits that businesses can't afford to ignore. If you're looking for a more efficient and personal way to connect with your target market, consider using podcasts as part of your marketing strategy.

Looking for more helpful articles on growing your business? Visit Xoxoday’s blogs for more tips and advice from industry experts!

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Neha Surana

Neha Surana

I help businesses in spreading delight to their customers at Xoxoday. When I’m not working as a content manager, I love doodling, painting, and cooking.