How To Build A Year-Round Client Engagement Strategy
Client engagement strategy is the key to building a strong customer base that trusts your business and converts. Read this guide on building a year-round strategy.
Gifts That Glitter: Unwrapping the Charm of Gifting Gold for Every Occasion
Gifting gold for every occasion for timeless elegance. Explore unique and precious gold gifts that add a touch of sparkle to celebrations and create memories.
How to Build a B2B Loyalty Program
Creating a B2B loyalty program isn't just about offering discounts or rewards, but it's about understanding your clients' needs and delivering value at every touchpoint. So, tailor your offerings and ensure that the benefits of the program are both tangible and relevant.
B2B Loyalty Programs: Your Blueprint for Business Success
Delve into the world of B2B loyalty programs and discover the transformative power of the right rewards. This exploration uncovers how thoughtful incentives can elevate customer engagement and forge enduring business partnerships.
Digital Reward Ideas to Drive Engagement for Your Demand Generation Campaigns
Looking for ideas to drive engagement for your demand generation campaign? We share some of our favorite digital rewards that reward your audiences with a simple call-to-action.
237+ Unique Digital Gift Ideas for Everyone in your Business Ecosystem
Spread the holiday cheer with digital gift ideas from Xoxoday to your entire business ecosystem including coworkers, customers, channel partners, and vendors.
10 Surefire Customer Retention Strategies to Ace Your Efforts in 2025!
How to increase customer retention and satisfaction? Move over discounts and rebates and try these tactics.
A Guide to the Future of Incentives: Digital Gift Cards
Digital gift cards are the hottest trend in incentives and rewards. They help businesses of all sizes improve customer retention and engagement, build brand loyalty, and increase sales. This guide has everything you need to know about the best ways to use digital gift cards.
How Virtual Prepaid Cards Can Solve International Recurring Payments Issue Post RBI Guidelines
After RBI guidelines, some of the most common recurring payments have been affected. From Pan to Snapdeal, the future doesn’t involve waiting for the dreaded authorization “reminder.” Swap these de facto options with virtual prepaid cards!
How Businesses Can Use Virtual Prepaid Visa & Mastercard to Make Global Payments Instantly
Prepaid virtual cards are an inexpensive, convenient & safe way to fund global transactions. It allows businesses to manage their cash flow, mitigate the risk of fraudulent transactions and keep better track of expenses. Learn how virtual prepaid cards are a promising solution for global payments.
How Businesses Can Use Virtual Prepaid Cards to Manage Marketing & Ad Spend
Businesses today have more opportunities than ever before to use virtual prepaid cards in ways that extend their marketing and ad budgets. Virtual prepaid cards offer businesses flexibility, anonymity, and the ability to easily track their spending.
Your Ultimate Guide to Virtual Prepaid Reward Cards – Instantaneous, Secure & Convenient Gifting
Virtual prepaid reward cards are the perfect way to give any gift. They are a safe, secure, and easy way to support your favorite charitable organization without the dangers and hassles of giving cash.
Omnichannel Customer Experience: What it is and Why you Need it
A great omnichannel customer experience is no longer a nice-to-have. Instead, it's a must-to-have because customers are increasingly spoiled for choice. Get to know what it is and unveil some interesting examples and strategies to make your customers happy.
Experiential Rewards & Incentives: A Catalyst for Stronger Relationships
Explore this ultimate guide to unravel the tips and tricks on how to make the most out of your experiential gifts. Whether you're looking for the best gifts experience for your employees, colleagues, or partners, we got you covered.
The Hidden Potential of Prepaid Cards for Rewarding
Prepaid cards enable recipients to spend money on anything and everything up to the amount loaded onto the card. Their ease of use, simplicity, and convenience make them a highly-desired option for rewarding. They are equivalent to cash, can deliver instant gratification, and can be customized.
Employee Experience and Customer Experience: The Association and How to Improve them with Rewards
Every organization, be it in any industry, benefits from enhancing their EX. Employee experience and customer experience share a direct association to revenue. Interacting with happy customers makes things more pleasant and validates the efforts your employees do for your company every day.
How to Run a Successful Webinar with Rewards: A Customer Success Story
Here’s an interesting customer success story that tells you how to run a successful webinar using rewards.
How to Deliver Great Customer Experience to Grow your Bottomline?
Read our blog to identify several ways to put your customer service at the top of the game in your industry and deliver great customer experience.
Customer Experience vs Customer Service: The Real Difference
Customer service is just one small piece of the puzzle called customer journey, which drastically impacts the overall customer experience. In that sense, they aren’t just closely intertwined but share a deeply correlative existence.
A Complete Guide to Customer Experience
Customer experience is the holistic impression that a customer has on a brand in every aspect of a buyer's journey. This impacts the bottom line of a brand, including revenue.
A Comprehensive Guide to Customer Loyalty Programs
A customer loyalty program is a well-structured marketing strategy that a brand implements to get customers (associated with the program) to continue to use their products or services for added benefits in return.
Physical vs Digital Gifts: A Thorough Competitive Analysis and Beyond
Digital gift cards are instant. Consumers want instant gratification. Digital gift cards can be delivered to a recipient instantly via email.
Are You Still Using Amazon Gift Cards? Here Is Why It Might Not Be A Great Idea
Amazon gift cards offer convenience but come with many drawbacks.
The Anatomy of an Ideal Reward Point System for Customers
To gain the loyalty of your customers, you may feel rewarding is your way out. However, if you start your reward point system with this notion, you are probably beginning on the wrong note.
Your Complete Guide to Maximizing Conversions from On-Ground Events
Plan. Promote. Engage. Nurture. Convert.
The A to Z of Webinar Planning, Promotion and Conversions
The comprehensive, easily digestible guide that you would always send us love for.
All You Need To Know About Virtual VISA Rewards Card
Virtual VISA rewards cards are an amazingly secure mode of transaction for the ones swiping, but what makes it a great avenue for the ones sending it? Let’s learn all about it.
How to Setup Customer Incentive Programs: A Beginner’s Guide
Nothing feels more ‘right’ than gaining more and more (and more) customers, right? Well, a well-planned customer incentive program can help you achieve precisely that!
A Guide To Building A Successful Customer Rewards Program
Customer rewards programs are the point-based loyalty programs to boost sales, customer engagement, build loyal customers and convert casual buyers into brand advocates.
Meeting Digital Customer Expectations - What Do Customers Expect From Customer Service?
A definite guide to understanding what customers expect from customer service so that you can better meet and greet the customer service expectations.
Consumer Incentives: Programs, Benefits, Examples, and Ideas
Consumer Incentives are rewards given out to the ‘customers of a business’ for brand-building purposes. They include reward points, digital gift cards, cashback, etc.
8 Customer Engagement Strategies That Actually Work
The best customer engagement strategies foster growth, customer loyalty, and improve customer experience. Here are the 8 best strategies to drive customer engagement.
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Plum RaaS API (Rewards & Incentive API)
Need help in planning your next digital rewards strategy? Check out Xoxoday’s Rewards Program API aka RaaS API and unlock the world of digital rewards.
CRM = Compelling Rewards Mechanism?
Rethink your CRM. Correct, preen and optimize it as-you-go to progressively engineer smarter business outcomes by deep-integrating rewards within your CRM ecosystems. Not sure how to begin? PLUM makes it delightfully easy.
Gift Cards vs Prepaid Cards: Which One Makes a Better Present?
The difference between a gift card and a prepaid card looks minimal but is miles apart. Which one makes a better present-- time to decide.
Drive Customer Advocacy with Rewards
It’s a hot buzzword these days - but you might be left wondering what does customer advocacy mean? You’re not alone if you’re feeling a bit confused, as customer advocacy actually comes in different forms.
Why Email Gift Cards Are The Best Rewards For Your Employees
Email gift cards for employees from Xoxoday Plum come with the freedom of choice, letting the employees choose their gifts.
5 Digital Gifting Campaigns for Driving Conversions at Scale
A digital gifting campaign is the perfect way to start your lead nurturing process. Here are some campaigns to begin with.
Digital Gifting is Not Just Vouchers
Digital gift vouchers aren't just a piece of paper or a line of code. Here are some experience gifting ideas that change its perception.
What is Customer Retention and How to Improve It?
Do you know retaining a customer is much cheaper than acquiring a new one? What are you doing as an organization for customer retention and how do you plan to improve it?
10 Ways To Drive Customer Engagement
Customer engagement is one of the biggest factors that contributes to the success of your business. This blog will talk of 10 ways to drive customer engagement.
Gift Vouchers are a Story: It's all about Crafting One that Sells
Ever thought of quoting advantages of gift vouchers to your friend & came up short? Gift vouchers are a story and here's how you sell them as a gift to people.
Xoxoday Partners with For Good Causes: The Most Emotionally Engaging Reward Platform
For Good Causes, the most emotionally engaging reward platform, has joined forces with Xoxoday-- the people engagement specialist. Here's the tea>>
Applying Loss Aversion Bias to Modify Consumer and Employee Behaviour
How can the psychological concept, loss aversion, be applied to human motivation? Find out loss aversion examples and how it can modify consumer buying behaviour for marketing and employee behaviour and attitudes for HR.
Why focus on experience gifts at the workplace?
Discover why experience gifts are one of the most efficient ways to reward your employees.
Do You Appreciate your Customers Enough? HAPPY International Client's Day
Let's find ways to give the appreciation they deserve, on this beautiful day, Xoxoday shares with you five ways to appreciate your customers., After all, just a Thank You isn't enough, let's go beyond that.
Ways to Make Good Gift Vouchers for Employees
Gift vouchers for employees in the right way that actually increases employee engagement. Read more!
Why Gifting Experiences To Employees Is A Great Idea
Experience gifting is not just about appreciating the employee but also about creating a memorable time for him that he will cherish and associate the memory with his experience in the company.
Important things to remember while running Consumer Offers
A good consumer offer always helps bring in some trials and/or purchases for brands. When done correctly, consumer offers can transform the performance of a business incredibly.
10 Best Customer Loyalty Programs in India
Gone are the days when your customers could simply be retrieved with cheerful greetings. Here are the top 10 Customer Loyalty Programs in India
9 Customer Acquisition Strategies to Drive High Sales in 2023
Discover the customer acquisition strategies that are seldom tried
