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In today's world, providing exceptional customer service is crucial to the success of any business. It's important to not only meet but exceed the expectations of your customers. One effective way to understand your customers' needs and preferences is by conducting a customer service survey.

In this blog, we will be sharing 30 customer service survey questions that will help you gain valuable insights into your customers' experiences and expectations. These questions are carefully crafted to cover different aspects of customer service, including communication, problem resolution, product or service satisfaction, and overall experience.

By using these questions in your customer service survey, you will be able to identify areas of improvement, recognize what is working well, and ultimately, deliver a better customer experience. So, let's dive in and explore these 30 customer service survey questions to help you gather valuable insights and make data-driven decisions that will take your customer service to the next level.

Types of customer service survey questions

There are different types survey and question you may use to gauge the effectiveness of your customer service, depending on what you're attempting to evaluate. Before creating your survey questions, it's crucial to establish your goals so that you are clear about the precise information you hope to collect.

1. Special survey questions for agents

The individual your consumer deals with will frequently influence whether they have a good or bad experience with your business. It's crucial to ask questions about individual agents since doing so enables you and your staff to determine whether they are living up to expectations. You may teach and recognise your personnel after you identify particular areas for development or success.

2. Special survey questions for channel

It is advantageous to include channel-specific questions on a customer service survey since you will need to determine which customer assistance channel is the most effective and which channels require retooling.

Ask the consumer whether this was their first time interacting with a customer service representative. Answering a client's query more than once can lead to a negative customer experience, hence it is preferred to do it the first time. Ask them the strategy they used if they say yes so you can check for patterns.

Customer service survey questions that are yes-or-no

Here are 30 customer service survey questions to choose from.

1. Did the customer care agent successfully handle your problem?

2. Was the customer service representative knowledgeable and accommodating?

3. Was the customer service representative courteous and cordial?

4. Did the customer service representative seem to have the necessary training?

5. Did the customer care representative make you feel like they appreciated your business?

6. Did someone swiftly address your problem?

7. Was it simple for you to reach out to us?

8. In general, did you find the customer service representative's work to be satisfactory?

9. Was the solution provided to you easy to understand and follow?

10. Was the representative able to assist you in a timely manner?

Rating survey questions on customer service

11. How likely are you, based on your experience, to suggest us to friends, family, or coworkers?

12. On a scale of 1 to 10, where 1 represents "not at all likely" and 10 represents "very probable"?

13. How would you rank your satisfaction with the customer support agent you spoke to on a scale of 1 to 10 (1 being very dissatisfied; 10 being very happy)?

14. How would you evaluate the difficulty of contacting us on a scale of 1 to 10 where 1 is very difficult and 10 is very simple?

15. How tough or easy would you rank the effort it took to talk with a customer support representative directly, on a scale of 1 to 10?

16. How would you rank the overall standard of the customer service you received (1 being the worst; 10 being the best)?

17. How would you rate the the knowledge and expertise of the customer service representative (1 being the worst; 10 being the best)?

18. How much did it seem like our customer service representative wanted to help you, 1 represents "not at all likely" and 10 represents "very probable"?

Open-ended questions in customer service surveys

19. How effectively did the customer service agent comprehend what you were asking?

20. How clear and useful was the customer care representative's advice?

21. What about working with our customer support team did you like the most?

22. What did you like the least about working with our customer support team?

23. In a few words, how would you sum up your interaction with our customer service?

24. What recommendations do you have to enhance our overall experience with customer service?

25. What can we do to enhance your particular interaction with us?

26. What else do you want to tell us?

27. Do you have any other recommendations?

28. Would you like to provide any additional feedback or comments about your experience?

29. Is there anything you would like to see improved in our customer service?

30. Are there any areas where you feel the customer service team could provide more assistance?

Customer Effort Score (CES)

A CES survey's objective is to determine how much effort the client made to have his inquiries answered. Customers are said to be more devoted to products and services that are simpler to use. After interactions or certain touchpoints, such as a product purchase or a customer support engagement, CES surveys should be conducted right away. Even though this survey only needs one question, adding five would give you far more data.

An industrial standard is CES. It's crucial to ask these questions in order to gauge your position in relation to the competitors. You may use this information to create objectives, track your progress over time, and identify areas for improvement. You may learn how your consumers have changed over time by giving them the same benchmarking survey on a regular basis.


There are several benefits to frequently surveying your consumers, not the least of which is to demonstrate your concern for their experience with your business and your appreciation for their feedback on how to improve it.

Of course, every company wants to boost sales and profits, but these things frequently result from offering exceptional customer service, which fosters strong brand loyalty and contented repeat customers. Additionally, satisfied long-term consumers are more likely to make larger purchases and promote your company widely.

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