Les cartes prépayées virtuelles comme incitations aux enquêtes : Pourquoi sont-elles meilleures que Paypal ?
Virtual prepaid cards offer a smarter way to manage survey incentives—enabling instant, secure, and global delivery. Learn how they outperform PayPal by reducing costs, streamlining processes, and providing a better reward experience for participants.
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Laissez-nous votre avis ! Dites-nous ce que vous pensez de notre produit ! Aidez-nous à améliorer notre service ! Il s'agit là de quelques enquêtes courantes que nous avons tous reçues à un moment ou à un autre, que ce soit en ligne ou en magasin. Mais vous êtes-vous déjà demandé ce qui poussait les gens à répondre à ces enquêtes ?
Well, it’s the ‘rewards & incentives’ behind. A survey reward is that ‘hook’ that market researchers, academic researchers, health clinicals, and businesses use to attract their survey participants and increase the response rates to sky-high.
Bien qu'il existe différents types de récompenses que vous pouvez offrir à vos répondants, les incitations monétaires restent en tête de liste.
Si vous utilisez les services de PayPal pour motiver les personnes interrogées dans le cadre de vos enquêtes et que vous avez rencontré de nombreux problèmes, il est temps de repenser vos stratégies d'attribution de récompenses.
Why choose virtual prepaid card as Paypal alternative?
When it comes to online payment services, there are multiple alternatives to PayPal. One of the crucial decisive factors for businesses or market researchers is how widespread the financial service is.
This is where virtual prepaid cards come into the picture. Virtual prepaid card is a card that’s produced, sent, received, and redeemed digitally.
Vous pensez peut-être savoir de quoi il s'agit, mais en connaissez-vous vraiment le potentiel maximal ? De nos jours, nous associons le terme "virtuel" à divers produits, si bien que nous avons souvent tendance à oublier comment il s'applique réellement dans ce contexte.
In the case of virtual cards, it is vital to note that ‘virtual’ does not mean “simulated.” Instead, it means instantaneous and digital. For a business, it represents flexibility and accessibility to an efficient, convenient payment solution.
Une carte virtuelle prépayée fonctionne comme une carte de paiement en plastique. Elle possède un numéro unique à 16 chiffres qui est transmis instantanément au destinataire par courrier électronique. Elle peut être utilisée partout où le réseau est accepté. Visa ou Mastercard en sont de bons exemples.
Pour les entreprises, les cartes prépayées virtuelles offrent un moyen rentable et sûr d'effectuer des paiements, qui peuvent être délivrés - et échangés - instantanément dans le monde entier, sans aucune difficulté. Qu'il s'agisse de motiver des essais cliniques ou de récompenser des panélistes d'études de marché, les cartes prépayées virtuelles constituent une solution plus souple que PayPal.
Les prestataires de services de paiement tels que Visa et Mastercard ont toujours une longueur d'avance sur Paypal en ce qui concerne la flexibilité et la protection des données.
Minimal transaction fee
Unlike PayPal, that charges a hefty fee per transaction, virtual prepaid cards, especially from renowned networks such as Visa and Mastercard offer a low convenience fee when you load the respective money.
Pay faster without any hassle
You won't have to make your survey respondents wait for the card to arrive via post. Not to mention, the additional layer of PIN generation. If convenience and speed is what matters to you while sending monetary incentives, then virtual prepaid cards make an ideal financial companion.
Pay discreetly and securely
Virtual prepaid reward cards are one of the most effective and secure ways to send payments digitally. The payments you make with them are not linked to the recipient’s bank account.
Global access
The beauty of using virtual prepaid cards is that they are 100% secure and can be received as well as redeemed by the recipient in minutes, wherever the network is accepted. A cardholder can manage his/her account easily from anywhere across the world, and with any device.
Livraison immédiate
With survey respondents located remotely, there’s no better way to incentivize or reward them than through virtual prepaid cards. The convenience of instant funding and instant delivery enables recipients to spend it right away too.
Environmentally conscious
With virtual card programs in place, there’s less use of plastic cards that end up in the landfill. They don’t harm the environment in any way.
Multiple currencies with auto conversions
Virtual prepaid reward cards give you the flexibility to send the monetary incentive in the currency you prefer—USD, EUR, GBP, PLN, INR, CHF, MXN, CAD, etc. Not just that, even the currency conversion at the recipient’s end is automatically taken care of.
Saves on cost
When compared to plastic cards, virtual prepaid cards provide significant savings on cost because there isn’t a need for physical card production, packaging, or shipping.
Why choose rewards platform like Xoxoday Plum for sending monetary survey
Here is a clear comparison between reward platforms like Xoxoday Plum and Paypal when sending monetary incentives to survey respondents:
How Kantar scaled global survey incentives seamlessly with Xoxoday Plum
Kantar, a global leader in data, insights, and consulting, operates across 90 markets, providing clients with comprehensive understanding of consumer behavior. To maintain high engagement levels in their surveys, Kantar recognized the need for an efficient, scalable, and user-friendly rewards distribution system.
Défis
Prior to implementing Xoxoday Plum, Kantar faced several hurdles:
- Manual processes: Reward procurement and distribution were handled manually, leading to logistical inefficiencies and increased operational costs.
- Resource drain: The manual system consumed significant employee bandwidth, diverting focus from core research activities.
- Data management issues: Tracking reward redemption patterns and generating analytics reports was cumbersome, hindering strategic decision-making.
- Adaptation to remote work: The shift to remote operations and a surge in online surveys necessitated a more agile and automated incentive system.
Solution by Xoxoday Plum
To address these challenges, Kantar partnered with Xoxoday Plum, implementing the following solutions:
- Automated reward distribution: Utilized Xoxoday's APIs to automate the distribution of e-gift cards and vouchers upon survey completion, eliminating manual intervention.
- Global reward catalog: Provided survey participants access to a diverse catalog of over 21,000 reward options across 100+ countries, enhancing participant satisfaction.
- Secure and instant delivery: Ensured immediate delivery of rewards via encrypted links through email and SMS, maintaining data privacy and enhancing user experience.
- Comprehensive dashboard: Implemented an intuitive dashboard offering detailed reporting and analytics on reward redemption patterns, facilitating informed decision-making.
- Rapid deployment: Achieved full implementation within 72 hours without disrupting existing processes, showcasing Xoxoday Plum's agility.
Résultats
Post-implementation, Kantar observed significant improvements:
- Operational efficiency: Streamlined reward distribution processes, reducing manual workload and operational costs.
- Enhanced participant experience: Provided instant, flexible reward options, leading to higher participant satisfaction and engagement.
- Data-driven insights: Gained access to real-time analytics, enabling better tracking of reward redemption and informed strategy adjustments.
- Scalability: Delivered over $3.32 million in rewards within three months, demonstrating the system's capacity to handle large-scale operations.
- Resource optimization: Allowed research and business teams to focus on core activities by outsourcing reward management to Xoxoday Plum.
Kantar's collaboration with Xoxoday Plum exemplifies how automating reward distribution can lead to enhanced efficiency, participant satisfaction, and data-driven decision-making in survey operations. By addressing the challenges of manual processes and adapting to the demands of remote work, Kantar successfully transformed its incentive program into a streamlined, scalable system.
Transform Your Survey Incentives with Xoxoday Plum
Here’s how Xoxoday Plum stands out as the ideal rewards platform for survey incentives:
- Instant, global delivery: Send Visa or Mastercard-backed virtual prepaid cards instantly, anywhere in the world.
- Low to no fees: Avoid high transaction and currency conversion fees; pay only for claimed rewards with no upfront costs.
- Secure and discreet: Rewards are not linked to bank accounts, ensuring privacy and safety for recipients.
- Automation and scale: Set up campaigns that automatically issue incentives upon survey completion—no manual effort needed.
- Bulk efficiency: Review and approve respondents in bulk, reducing errors and administrative overhead.
- Environmentally friendly: Go digital with rewards that don’t require physical materials or shipping.
Multi-currency support: Send and redeem rewards in over 10 global currencies with automatic conversion.
With Xoxoday Plum, you can automate, personalize, and globalize your survey incentive program—without compromising on security or speed.
Schedule a free demo today and discover how easy rewarding can be!
