A Complete Guide to Employee Gifting

Employee gifting is all about creating a touchpoint with employees through various means of gifts. It could be either digital, physical, or experiential.

Prasad Dhamdhere
Prasad Dhamdhere
Corporate Gifting
Channel Incentive Programs

Your Ultimate Guide to Channel Incentive Programs for the Complete Distribution Value Chain

According to Forrester, 58% of channel incentive programs fail to achieve their objectives. With that said, we will tell you why and how you can be a part of the 5% that achieves every goal. The real currency of any partner program is driving a behavior change. ‘Loyalty Rocks,’ an

Neha Surana
Neha Surana
Sales & Channel Incentives

12 Types of Channel Incentive Programs with Examples for IT Products

According to recent research conducted by Accenture, 77% of partners stated that they have more choices of providers than they had three years ago.With rapid technological progress, the business world has seen a significant power shift between large technology suppliers and strategic partners, with the latter now having more

Mohit Bansal
Mohit Bansal
Sales & Channel Incentives

Modern Channel Incentive Programs for IT & SaaS Products: What Works Today

For IT and SaaS brands, indirect sales channels have always been direct ways to grow. According to Forrester, 64% of the revenue comes through indirect partner channels in the tech industry. If you translate that into dollars, it’s almost $2.26 trillion.However, the channel ecosystems have changed over

Mohit Bansal
Mohit Bansal
Sales & Channel Incentives

10 Popular Channel Incentive Programs that Works Perfectly for FMCG/FMCD Businesses

According to Incentive Research Foundation, the per person incentive spent is expected to rise to $806 in 2022 from $764 in 2021. As a result, the overall incentive budget will increase by 34%.If that stat wasn't convincing enough, then hear this interesting story. Last Saturday, I was at a

Mohit Bansal
Mohit Bansal
Sales & Channel Incentives
Gamified Learning

Gamified Learning: How Rewards Can Engage Learners to Go the Extra Mile

Regardless of the subject matter or the audience, gamified learning helps you create exciting and entertaining educational content. It isn’t meant to turn the entire work into a game, but rather to drive user participation and learner engagement.

Neha Surana
Neha Surana
Rewards & Incentives
Run Effective Consumer Sales Promotion Campaigns with Rewards

How to Run Effective Consumer Sales Promotion Campaigns with Rewards

Running successful sales promotion campaigns need well-planned ideas and timely execution. Though an effective promotional campaign helps enhance a brand’s image and boost product sales, a poor and untimely campaign can be devastating. Thus, creating great sales campaigns requires careful planning.

Mohit Bansal
Mohit Bansal
Sales & Consumer Promotions

The Hidden Potential of Prepaid Cards for Rewarding

Prepaid cards enable recipients to spend money on anything and everything up to the amount loaded onto the card. Their ease of use, simplicity, and convenience make them a highly-desired option for rewarding. They are equivalent to cash, can deliver instant gratification, and can be customized.

Neha Surana
Neha Surana
Gift Cards